FREE marketing ideasFREE alert reveals proven marketing strategies, tips, and methods to grow your business...Inside the Innovation Factory at Google- (Found July 2, 2008 ) Maybe you've heard how Google encourages its engineers to invest 20 percent of their work schedule on "something of the engineer's own choosing." According to Google's top executive, by focusing on resources that aren't directly related to Google's core business, it ultimately leads to new discoveries. Find out how Google continues to pump out nifty products employing innovation and creativity at...http://www.marketing-ideas.org/articles-on-innovation-and-creativity.php?I=12345&T=&am... Picture perfect printing- (Found July 2, 2008 ) While snapping digital pictures is super easy, getting them "print-ready" requires a bit of tweaking... ... Before you zap your layout to your favorite printshop, check your file against my prepress workflow checklist at...http://www.marketing-ideas.org/prepress-workflow.php?I=12345&T=&PC=-RSS Moneymaking phone numbers- (Found July 2, 2008 ) Napoleon Barrigan, founder of 1-800 MATTRESS, finds his easy-to-remember toll free number generates calls even after his advertising stops. See for yourself if an unforgettable toll-free number makes dollars and cents for your business at...http://www.marketing-ideas.org/toll-free-vanity-phone-numbers.php?I=12345&T=&PC=-R... How to get loyal customers- (Found July 2, 2008 ) Attracting and retaining long-term clients is a powerful strategy for growing your business. Long-term clients are likely to feel more satisfied, are more likely to refer others, and are more likely to purchase additional services from you. Here are 10 retention marketing strategies any business can use to turn average customers into loyal clients...http://www.marketing-ideas.org/how-to-get-customer-loyalty.php?I=12345&T=&PC=-RSS Profiting from disorganization- (Found July 2, 2008 ) Normally, being organized has its benefits. But when it comes to search engine optimization, I find that's not the case... storing your Web pages in subdirectories might work against you... .... Find out exactly where to store your web pages to attract the attention of the most popular search engines at...http://www.marketing-ideas.org/website-evaluation-checklist.php?I=12345&T=&PC=-RSS How to push prospect's buy buttons- (Found July 2, 2008 ) Every wonder why you're asked to affix those silly postage stamps in order to buy something through the mail Copywriters refer to this as an "involvement device." Just as it sounds, involvement devices get your prospect involved in your promotions. And by involving your prospects into your promotion, they actually feel closer to you... more trusting of you... and even more comfortable to give you money at the same time. The King of Copy reveals how to push your prospect's buy buttons (often..http://www.marketing-ideas.org/sales-triggers.php?I=12345&T=&PC=-RSS Brainstorm your way to wealth- (Found July 2, 2008 ) Advertising executive Alex F. Osborne first coined the word "brainstorming" in the early 1940's... ... Since then literally millions of ideas, products, services and solutions have been created and improved. The good news is brainstorming can be used by anyone... especially when you use this 7-step brainstorm technique checklist at...http://www.marketing-ideas.org/brain-storm-technique.php?I=12345&T=&PC=-RSS Reading email body language- (Found July 2, 2008 ) It's easy to get the wrong impression from an email complaint. Sure, there are words to read, but it's lacking the "body language" clues that are easier to recognize when face to face. But you might be surprised that your prospects and customers leave body language clues in their emails -- when you know where to look... ... Here's my checklist of body language indicators to help you find the best way to reply to customer service emails...http://www.marketing-ideas.org/reading-people-body-language.php?I=12345&T=&PC=-RSS Turn costly customers into profitable clients- (Found July 2, 2008 ) I find the average business spends over $100.00 to acquire just one new customer. But the vast majority of new customers buy once and never come back to buy from you again. Wouldn't it be great if you could get a new customer and keep 'em for life Of course it would, yet most businesses fail to land that important repeat purchase. Turn first-time customers into lifetime clients at...http://www.marketing-ideas.org/how-to-grow-the-business-by-attracting-new-customers.php?I=... Disney's secret marketing weapon- (Found July 2, 2008 ) When you study the magic of Walt Disney marketing tactics, you might take a closer look at Murray Cook, Greg Page, Anthony Field, and Jeff Fatt. If you have children, you know these guys as The Wiggles. Movie reviewer Kristin Johnson offer 7 "Yummy Yummy" business lessons from The Wiggles at...http://www.marketing-ideas.org/Walt-Disney-marketing.php?I=12345&T=&PC=-RSS |