Smart BlogSmart Marketing Smart Blog: Marketing for Attorneys & Financial Professionals.Your Potential Clients Listen With Their Eyes- August 13, 2008 When I speak to lawyers about the power of image, they often get resentful and turn the discussion into a moral question: "What should matter," the lawyer says, "is what a good lawyer I am." I'm afraid I sometimes fail...http://smartblog.smartmarketingnow.com/smart_blog/2008/08/your-potential.html The High Cost Of Listing- August 4, 2008 Clients often ask me if a given marketing action is "good." Is taking a billboard good Is advertising on the radio good Is doing seminars good Is a listing in Martindale-Hubbell good And I usually respond, "If the budget is...http://smartblog.smartmarketingnow.com/smart_blog/2008/08/the-high-cost-o.html |