Details Matter- July 25, 2006 I definitely agree with Leander Kahney, who in today's Wired online explains "Why I Love Apple." He discusses the "craftsman's attention to detail" and what long-term impact that can have on the customer experience. Speaking personally, my best notebook experiences--where there was a "wow" opening the box and caressing the new purchase--have been with Alienwares, Macs, ThinkPads and VAIOs. That's because Alienware, Apple, IBM (and now Lenovo) and Sony pay attention to design. The second "wow,".http://weblogs.jupiterresearch.com/analysts/wilcox/archives/2006/07/details_matter.html Apple Camp, But Not a Sleepover- July 19, 2006 This morning, my wife took my daughter to the local Apple Store at Montgomery Mall in Betheda, Md., for Apple Camp. My daughter attended a free class for iMovie. She got to make a movie with three other kids (the class had a dozen total) and she left with bunch of freebees (e.g., Apple Camp swag): Certificate, T-Shirt, Field Journal (e.g., notebook), Field Guide and cloth Apple Camp patch. For the parents that had to hang around for the two-and-a-half hour class, the Apple Store provided...http://weblogs.jupiterresearch.com/analysts/wilcox/archives/2006/07/apple_camp_but.html Best Buy offers Pro Digicam- July 6, 2006 Spotted: Canon EOS 5D at my local Best Buy. I was shocked to see it. The full-frame, 12.8-megapixel camera sells for $3,299 before $300 rebate. The target user tends to be semi-pro or professional photographer, so the EOS 5D looked a little out of place next to the $199 digicams. Or, maybe the EOS 5D was where it was supposed to be. Over the last couple of years, I watched stores like Best Buy stock digital SLRs as they reached a certain level of mass-market appeal. Canon broke the...http://weblogs.jupiterresearch.com/analysts/wilcox/archives/2006/07/spotted_canon_e.html John Tucker's MySpace- July 3, 2006 Yesterday. I took my daughter and a couple of her friends to see "Superman Returns." Previews started after seven commercials. One preview, for movie "John Tucker Must Die," caught my attention. The teen revenge movie has a My Space. It's the first movie trailer that I've seen with a MySpace instead of a Web address. Let me repeat that: No Web address, just a MySpace. It's a Twentieth Century Fox movie, so the tie-in isn't as shocking (Rupert Murdoch added MySpace to his News Corp empire,...http://weblogs.jupiterresearch.com/analysts/wilcox/archives/2006/07/john_tuckers_my.html |