Nordic Wireless Watch

News for everyone working, investing or otherwise interested in wireless communications.

Mobile marketing -- a huge opportunity - December 23, 2007

Mobile marketing and advertising has been on the edge of a break through for years. Supporters of mobile advertising have presented case studies and successful pilot campaigns one after another. The advertising industry is eager to include mobile media as a part of its arsenal.
http://www.nordicwirelesswatch.com/wireless/story.html?story_id=5319

Nokia steps three years back - December 16, 2007

Three years ago Nokia pared down Club Nokia and stopped selling music, graphics and games from its Club Nokia store. Then Nokia denied it ever wanted to challenge the operators. Club Nokia was portrayed as a showcase of new mobile phones.
http://www.nordicwirelesswatch.com/wireless/story.html?story_id=5318

iEnvy - December 11, 2007

iPhone got an enviable satisfaction rating among American users in a survey by ChangeWave Research. 82 percent of the respondents in October said that they were very satisfied with their iPhone handsets.
http://www.nordicwirelesswatch.com/wireless/story.html?story_id=5317

Verizons LTE path hurts Qualcomm - December 9, 2007

Verizon Wireless and Vodafone Group plc are planning to move to Long Term Evolution technology as the 4G-evolution path for their respective networks, according to company executives. This news received much and deserved attention since Verizon Wireless, with its 60 million subscribers, has been the leader of the CDMA operator camp.
http://www.nordicwirelesswatch.com/wireless/story.html?story_id=5316

Waiting for mobile marketing - December 9, 2007

Mobile marketing is still looking for itself and for its audience. It has sort of been around for quite a few years but it is not even near reaching its potential either in volume or in quality and functionality.
http://www.nordicwirelesswatch.com/wireless/story.html?story_id=5315

Linux in your phone - December 8, 2007

Over the next 5 years, Linux is expected to be the fastest growing smartphone OS with a compound annual growth rate in excess of 75 percent, predicts ABI Research.
http://www.nordicwirelesswatch.com/wireless/story.html?story_id=5313

It is still dawn for mobile data services - December 8, 2007

The age of mobile data services is approaching. It has been talked about for over a decade but it is still in its early stage. Aside of SMS, success in success in mobile data based services has been meager. And the SMS business makes most its money from traffic charges.
http://www.nordicwirelesswatch.com/wireless/story.html?story_id=5312

Mobility is a demanding feature - December 8, 2007

Mobility is a natural part of human life, but for devices and systems it is only a feature or an add-on. While &8220;human systems&8221; move around as independent units with all their data embedded, most of the mobile devices use and need fixed &8220;mother systems.&8221;
http://www.nordicwirelesswatch.com/wireless/story.html?story_id=5311