RMS Networks Blog Digital MarketingRMS’ blog is where we post our thoughts about the latest trends and happenings in and around the interactive industry. Digital marketing, advertising, instore media and digital signage.Even my morning Latte has gone the way of Addressable Advertising- August 26, 2008 OK, I love coffee - really, really, love it - so when I went to visit a friend in Portland, Oregon last week I was definitely looking forward to some famous Oregon Java. Portland is also a city of beautiful landscapes, stunning rose gardens, fabulous restaurants and great shopping (no sales tax), but I ...http://blog.rmsnetworks.com/?p=324 RMS ReVue JulyAugust Newsletter- August 22, 2008 Check out the JulyAugust edition of the RMS Networks newsletter, ReVue. Every month we pack it with the latest RMS, rVue, Industry News, Press Releases, Upcoming Events and more. Sign up Today at www.rmsnetworks.comhttp://blog.rmsnetworks.com/?p=325 Neo Advertising Partners with RMS Networks, Accelerates Global Expansion- August 19, 2008 NEO ADVERTISING PARTNERS WITH RMS NETWORKS, ACCELERATES GLOBAL EXPANSION Digital Out-of-Home Giant Selects RMS Networks Addressable Advertising Technology, Other Services for Existing Networks and Future Expansions into North America. Fort Lauderdale, FL (August 19, 2008) Swiss Neo Advertising, the leading provider and operator of Digital Out-of-Home Networks, announced today that they have chosen RMS Networks as the ...http://blog.rmsnetworks.com/?p=323 $20 Billion In Growth By 2012 And Online Video Takes Off- August 13, 2008 Lehman Brothers 2008 Internet Data Forecast has video ads as the hottest area of growth. Analyst Doug Anmuth thinks that online video ad spending will reach $1.1 billion this year (up 63 percent), and double to more than $2.4 billion over the next two years. Anmuth also thinks that total advertising spending in the U.S. will ...http://blog.rmsnetworks.com/?p=317 Minority Report Experience In 5-10 Years. But Why You Got Call It That Again- August 1, 2008 Eric Sass Media Post article on the growing power and popularity of digital signage, its technical advances and the truths that people must face when going into public places is a touchy one. For many readers all of this technology is great but for others (the over paranoid) there are too many what ifs and ...http://blog.rmsnetworks.com/?p=312 |