CRM Mastery e-Journal » Project Mgmt-ROICRM Best Practice and Industry NewsAt the Intersection of BPM and CRM: Happy Customers- September 24, 2008 Here are several excerpts from an insightful post by Ann All, an IT Business Edge blogger, At the Intersection of BPM and CRM: Happy Customers: Companies appear to be spending a fair amount of money on CRM. So why arent customer-satisfaction scores improving A number of speakers at Gartners recent Customer Relationship Management Summit tried to ...http://crmweblog.crmmastery.com/2008/09/at-the-intersection-of-bpm-and-crm-happy-customers... So Long Legacy IT Infrastructure, Hello Enterprise 2.0- September 17, 2008 Here are several excerpts from a very insightful opinion piece by Oliver Marks, Next Generation Cost Effective IT Infrastructure: A very bad economic situation will continue to have a major impact on international business in the coming months if not years. Obviously this is not a good thing. However in the context of influencing IT departments ...http://crmweblog.crmmastery.com/2008/09/so-long-legacy-it-infrastructure-hello-enterprise-... Convincing Your Sales Force to Use SFA- September 2, 2008 Here are several excerpts from an article by Rick Cook, Convincing Your Sales Force to Use SFA. About the only thing I&8217;d add is that I believe that it&8217;s critical that representatives from the sales organization, (both management and staff) be integrally involved in the SFA technology selection process. Also, once you&8217;ve narrowed down ...http://crmweblog.crmmastery.com/2008/09/convincing-your-sales-force-to-use-sfa/ |