RSS and News Feed ArticlesCollection of articles related to RSS, news feeds, marketing RSS, RSS aggregation and related RSS topics.Instant Podcasts- November 16, 2005 Instant Content; Converting a Text Article to a Podcast We are taught to recycle paper, cans, bottles and plastic but marketers rarely discuss the value of repackaging and repurposing content. Publishers and marketers alike have embraced content syndication and RSS but few have considered the value beyond the actual syndication. Consider an alternative communication channel that reaches a new or different audience. Repurposing and repackaging content or information so that it can be...http://www.rss-specifications.com/instant-podcasts.htm Marketing Optimization 101 for Blogs- November 7, 2005 Truth be told, most blogs aren't really optimized for marketing effectiveness. Even more so, some blogs are absolute marketing machines, but they at the same time fail to fully capitalize on that fact by not being really optimized marketing-wise. Here are the absolute 101 basics you really shouldn't ignore ... Marketing Optimization 101 for Blogshttp://www.rss-specifications.com/marketing-optimization-blogs.htm RSS and Email; Working Together- November 1, 2005 For most marketers online e-mail is still the key marketing and communicational tool, with its use ranging from e-zine publishing, direct sales messages, loyalty campaigns to internal communications between team members. But getting e-mail through due to spam filters and spam itself is getting increasingly difficult, while anti-spam legislation is putting even legitimate e-mail marketers to risk. more on RSS and Emailhttp://www.rss-specifications.com/rss-and-email.htm |