Comments for CRM & BI Realms: Experiences & Wishful ThinkingMy perspective on all things BI and CRM -- as I see and experience them in my international consulting across various industries. One thing I've learned? It is a world-wide phenomenon that sales and marketing fight over lead quality and feedback, and then blame the contact center folks for customer defection. Which makes is it okay, I guess, since everyone's doing it...Comment by Paul Nussbaum on Is your sales message confusing potential buyers- August 25, 2008 Definitely right. If you don't know why your customers would use your product, it's hard to see how you could add value to the customer's situation. !! Entry Link: Is your sales message confusing potential buyers!!http://networking.ittoolbox.com/r/rss.asp?url=http://it.toolbox.com/blogs/crm-realms/is-yo... Comment by Brian on Is your sales message confusing potential buyers- August 25, 2008 So I guess the trick would be to flip it around and have those three questions in mind before making the pitch, then. 1. What, exactly, are we selling 2. Why would anyone want to buy it 3. How do we know if a prospect actually needswants it Good to keep that mindset. Put the cart before the horse if you want, but just don't run them over with it! !! Entry Link: a href="http:it.toolbox.comblogscrm-realmsis-your-sales-message-confusing-potential-buyers-2http://networking.ittoolbox.com/r/rss.asp?url=http://it.toolbox.com/blogs/crm-realms/is-yo... Comment by janaka1978 on Are BI acquisitions increasing the market pie, or just shuffling the slices- August 13, 2008 Can you communiate with me now !! Entry Link: Are BI acquisitions increasing the market pie, or just shuffling the slices!!http://networking.ittoolbox.com/r/rss.asp?url=http://it.toolbox.com/blogs/crm-realms/are-b... Comment by John on Managers Say Information They Get is Useless- August 6, 2008 I doubt most managers bother asking the right questions to get the data they needed. Of course, if they were managing properly there would be a data warehouse of consolidated data sources for reporting purposes that would speed the process and complexity of getting these requests. !! Entry Link:http:it.toolbox.comblogscrm-realmsmanagers-say-information-they-get-is-useless-16105!!http://networking.ittoolbox.com/r/rss.asp?url=http://it.toolbox.com/blogs/crm-realms/manag... |