CRM & BI Realms: Experiences & Wishful ThinkingMy perspective on all things BI and CRM -- as I see and experience them in my international consulting across various industries. One thing I've learned? It is a world-wide phenomenon that sales and marketing fight over lead quality and feedback, and then blame the contact center folks for customer defection. Which makes is it okay, I guess, since everyone's doing it...A Day Late, A Dollar Short (Or wrong information, at wrong time, to wrong people)- July 28, 2008 Don't be a day late and a dollar short: Why having the right facts, at the right time, delivered within clearly understood parameters, and to the right people is important.http://networking.ittoolbox.com/r/rss.asp?url=http://it.toolbox.com/blogs/crm-realms/a-day... Embrace Business Intelligence ... For The Sake of Democracy!- July 26, 2008 Agencies that fail to measure outcomes cannot manage to them; by setting clear goals and reporting concrete progress, agency leaders facilitate better-informed deliberation among the public and its representatives.http://networking.ittoolbox.com/r/rss.asp?url=http://it.toolbox.com/blogs/crm-realms/embra... Information Infrastructure: Get to The Whole Truth and Nothing But- July 24, 2008 Getting over the omnipresent and expanding spreadsheet and records management hurdles.http://networking.ittoolbox.com/r/rss.asp?url=http://it.toolbox.com/blogs/crm-realms/infor... Business Intelligence Drives CRM Adoption in Government- July 5, 2008 Another interesting finding is that an increasing number of government agencies are viewing not only citizens, but also their employees as constituents.http://networking.ittoolbox.com/r/rss.asp?url=http://it.toolbox.com/blogs/crm-realms/busin... |