Marketing PlaybookMarketing Playbook. Making the world safe for humans in marketingNew Venture Firm: Qiming Venture Partners- February 17, 2006 We just announced a new fund in China. It is called Qiming. It is a partnership with Ignition and some terrific, seasoned China investors: Duane Kuang, Gary Rieshel and Ed Zhou. We could not be more excited, both by...http://marketingplaybook.com/2006/02/17/new_venture_firm_qiming_venture_partners.html Can you tell me what your job is in 3 seconds Read this before you write your resume!- February 17, 2006 "If you can't describe your job in one sentence, you are either a nuclear physicist or your job shouldn't exist." Recently read a great article in the FT by Lucy Kellaway, entitled "Waffle and waste of money are hallmarks of...http://marketingplaybook.com/2006/02/16/can_you_tell_me_what_your_job_is_in_3_seconds_read... If Nothing Else, Ads Can Be Entertaining- February 17, 2006 Despite all our commentary about how questionable the impact of big ad dollars might be, I have to admit commercials can still be a a heck of a lot of fun to watch. We loved the Big Ad. We...http://marketingplaybook.com/2006/02/16/if_nothing_else_ads_can_be_entertaining.html |