Peppers and Rogers GroupWe are a management consulting firm dedicated to helping companies create and implement high impact customer based business strategies. We help our clients identify differences within their customer base and then use that insight to maximize the value of every customer relationship.Loyalty Equals Growth for Sony- (Found June 24, 2008 ) The company famous for its cool technology wants to have fiercely loyal customers.http://www.1to1media.com/linkpass.aspx?Action=DocumentLink&DOC_ID=30922&From=RssDo... Building Buzz Among Gamers- (Found June 24, 2008 ) Rather than leave fans in the dark about what its new game Call of Duty 4: Modern Warfare would look ilke, Activision chose to engage its player base prior to the release through the website www.CharlieOscarDelta.com.http://www.1to1media.com/linkpass.aspx?Action=DocumentLink&DOC_ID=30896&From=RssDo... How to Destroy Customer Appeal- (Found June 24, 2008 ) Customer service will never become Pollyanna, but if client retention is your mission, then you want to read these eight steps.http://www.1to1media.com/linkpass.aspx?Action=DocumentLink&DOC_ID=30889&From=RssDo... Singapore, Inc.- (Found June 24, 2008 ) In Singapore I heard that when a mobile phone company in that region removed the upper limit on what their call center reps were allowed to spend to satisfy a customer, it actually reduced the average amount each rep spent!http://www.1to1media.com/linkpass.aspx?Action=DocumentLink&DOC_ID=30890&From=RssDo... The NHLs Latest Power Play- (Found June 24, 2008 ) John Collins, the NHLs senior EVP of business and media, talks about how the league is actively seeking to broaden its scope by emphasizing special events and reconnecting with fans.http://www.1to1media.com/linkpass.aspx?Action=DocumentLink&DOC_ID=30892&From=RssDo... An Affair to Remember- (Found June 24, 2008 ) What do you get when you mix seven 1to1 Customer Champions and one guru Two days of pure magic.http://www.1to1media.com/linkpass.aspx?Action=DocumentLink&DOC_ID=30886&From=RssDo... Inside the Private Life of Best Buy- (Found June 24, 2008 ) The retailer's privacy strategy and customer strategy are partners, not rivals.http://www.1to1media.com/linkpass.aspx?Action=DocumentLink&DOC_ID=30879&From=RssDo... Maximum Impact- (Found June 24, 2008 ) In honor of our 1to1 Impact Awards and in keeping with the New Years tradition of out with the old and in with the new, the 1to1 Media editorial team created this list of whats hot and whats not in customer strategy.http://www.1to1media.com/linkpass.aspx?Action=DocumentLink&DOC_ID=30888&From=RssDo... Mobile Marketing Comes Home- (Found June 24, 2008 ) Keller Williams Realty puts the home buying process in the palm of your hand.http://www.1to1media.com/linkpass.aspx?Action=DocumentLink&DOC_ID=30880&From=RssDo... Well, What Do You Expect- (Found June 24, 2008 ) Weve heard the warning: Customers expectations are rising, so improve service or lose customers. I agree.http://www.1to1media.com/linkpass.aspx?Action=DocumentLink&DOC_ID=30887&From=RssDo... |